You could meet with another person in a virtual space while maintaining as much similarity as a face-to-face meeting as possible.Īs a free platform you can schedule one-to-one conversations with people with no time limit, or you can schedule a group call with up to 100 participants for a 40-minute timeframe. It was created as a video communication platform. The platform itself has been around since 2011. Let’s take a look at each of the major platforms, share a little of their strengths and weaknesses and give you enough information for you to go forth and find the best solution to use in your business moving forward.Īs I just mentioned, Zoom certainly got the most press during COVID. Essentially all the questions were around security and why one platform was better than another. Many people messaged me during this time asking questions about Skype (now known as Microsoft Teams) and Google Meet (formerly known as Google Hangouts). It wasn’t without its glitches as many of us adopted this new way of doing business, but, it certainly was the most flexible in assisting us to easily stay connected. The platform that seemed to get the most noise during the COVID crisis was without a doubt Zoom. No more lost time commuting between meetings, rather a smooth day of leaping from one meeting to another using one of the many virtual platforms available. If COVID has taught us anything in business it’s that the ability to continue to work virtually was not only possible, but a number of our clients and staff actually preferred it. A large part of getting organized in your business and your life is being willing to embrace different ways of communicating with your clients, your suppliers, even your family.

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